5 November 2009

John Dewey, Art As Experience, as quoted by Paul Rand in A Designer’s Art:

Wherever conditions are such as to prevent the act of production from being an experience in which the whole creature is alive and in which he possesses his living through enjoyment, the product will lack something of being aesthetic. No matter how useful it is for special and limited ends, it will not be useful in the ultimate degree — that of contributing directly and liberally to an expanding and enriched life.